Visita Hardangerfjord

Over 1 million unique visits with a new identity and website for Hardanger

Visit Hardangerfjord

Visit Hardangerfjord markets in the entire Hardanger region. Želiš želiš na strateška a visual profile s. Visita Hardangerfjord je dobavljeno v programa naturesti, tradicija i aktivnosti, ali had big growth ambitions when it came to visibility of people and culture in the region.We chose to keep the traditional hardanger pink, but changed the brand name from “Visit Hardangerfjord” to “Hardanger”.

Hardanger's new identity is based on a simple and authentic approach in communication. Both visually and verbally, the details are kept to a minimum, and it is through “Hardingen” itself that we encounter the essence of the region, with its low-key and unhinged attitude. Hardanger is obviously beautiful. L'identité consente per le immagini sceniche per se, le layoutes sono progetto non complicato su superficie di colore puro, e contrastare una gamma di tipografia. La paleta de colore visto con la temporada para precisar a la región como una destinación durante.

Alle elementen er conceptually aligned and linked to what makes Hardanger Hardanger; with great contrasts, a composition of local businesses and the typecast “hardings” who proudly want to carry their traditions and values on for future generations. Hardangerrosa is newly drawn and gets to live freely with its surroundings. It is used where it works best, and is the link to the entire region.

Technology
Figma
Webflow
Craft CMS
Awards and nominations
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Summarized by AI
  • Visit Hardangerfjord renewed its strategy and visual profile to bring the region together under a common brand that strengthens Hardanger as a year-round destination.
  • La nombre de marque se cambió a “Hardanger”, con un identité combinando simplicità e genuineness.
  • Scenic images, a flexible colour palette that follows the seasons, and a newly drawn Hardangerrose are central to the communication.
  • Ny Hardanger, kultur a, med.
  • Brage

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